Do you need to get your business seen FAST?
Google Ads, also known as Google Adwords and Pay Per Click advertising is a great way to get your business at the top of Google quickly.
Google Ads allows you to get in front of your customers when they are searching on Google. The great part is you control the budget and you only pay when someone actually clicks on your ad.
Increase Leads and Conversions
Pay Per Click
Do you need a Google Ads Agency?
You might be wondering if you can set up a Google Ads campaign yourself? Of course you can BUT what we’ve seen when we’ve helped out Small Business owners who tried doing it themselves is that their campaigns aren’t working.
They’ve gone in and set up a Google Smart Campaign. They’ve let Google choose the keywords, they’re all broad match and they are wondering why they’re not getting any clicks.
So, many people assume that because they’ve set up a Google Ad it will guarantee that it is shown. WRONG. There is a lot of work that goes into making sure your ad is COMPETETIVE as you’re still fighting for that top spot with other advertisers.
If you do want to give it a go yourself, check out our coaching options as we could walk you through setting up your first campaign. Alternatively give us a call and we can chat about options for your business.
Why Choose Us
We’re a small team of intensely passionate and dedicated Digital Marketing Specialists. We are also small business owners and know you can’t afford to waste money on a digital advertising campaign that doesn’t work.
No Lock-In Contracts
We don’t lock you in to any contracts. You can pay for set-up and then monitor the campaign yourself or work with us for a month and have some coaching and take over! Very flexible!
Some Google ads Agencies charge more the more your ads gets clicked. We have two simple payment otpions. Set-up fee, ongoing monitoring fee (if you choose it!)
Your Own Account
We run your Google Ads through your account. This means you can see exactly what is going on and take back control whnever you need to.
What Our Clients Have To Say
DMH are awesome! These guys really do know their stuff. They handle the technical side of things that I was not able to understand. They also have full knowledge of what is needed in the digital market place to get a business up and running. Add the drive and enthusiasm that both Hilde and Cam have for project managing it's an 'A' team everyone needs for their business. Finding DMH takes all the stress out of running and compiling your website in todays market place. It's one of the best decisions I made putting my business out there into the digital world.
I had been struggling with trying to get the news out about my Age Amazingly website, and pulling it all together has just been impossible. I met Hilde and Cam, and let me tell you, it sounds dramatic but it's been a life changer for me.
It has all come together, I understand it all and I can now cruise in my area of expertise and leave it to them to really pull all that information together.
I feel like I've had my life saved. Thank you Cam and Hilde.
Founder - Age Amazingly
The 'complete package'. Cam and Hilde's technical and practical knowledge and expertise in the 'dark art' of the Digital Marketing 'maze' are a massive asset to draw on for any business / individual that engages them. As a brand new start-up business, in very short order, we have been able to substantially improve our Google ranking through website optimisation, execute a series of successful Facebook and Google advertising campaigns and thanks to their patient coaching, we've been able to learn a good degree of self sufficiency along the way. We now have some long term strategies to execute with the reassurance of Cam & Hilde's watchful eyes over our shoulders - always ready to proactively 'nudge' us in the right direction when we need it. We couldn't recommend the Digital Marketing Hub more highly.
Google Advertising FAQ’s
What are Google Ads
Google Ads allows you to display information on your service and product and provide links back to your services.
There is a variety of different types of ad campaigns you can run with Google Ads:
- Search (text ads on Google Search results)
- Display (image ads on websites)
- Video (video ads on YouTube)
- Shopping (product listings on Google)
- App (your app promtion on many channels)
- Local (brings people to your physical shops and venues)
It’s important you’re clear about your objective when choosing your campaign type so you get the right result for your business.
What does a Google Ads Agency do
A Google Ads agency takes the guess work out of setting up a Google Advertising campaign. Google Ads are a competitive process on Google and to ensure your ads are even displayed you need to make sure you:
- Choose the right campaign
- Choose the right keywords
- Choose the right keyword match type
- Ensure your headings and descriptions are competetive (Google gives you a score )😲
- And most imporantly know how to monitor your campaign, when to tweak, change or stop!
Big Tip – Don’t set up a Smart Campaign and think that’s going to work magic. It’s a great way to spend alot of money showing up for irrelevant keywords and broad phrases but not the best way to set up a Google Ad Campaign.
Why would my business need Google Ads
If you’re new to business or you have a website that doesn’t rank on page 1 for your chosen keywords (search terms) then your business will benefit from Google Ads.
Google Ads can be a fast way of creating leads when you don’t have an organic ranking through SEO.
Google Ads can be an INSTANT way of generating traffic or fighting for that top spot on Google.
How much do you have to spend on Google Ads
The great part about Google Ads is you get to set your budget, you can even set a limit on what you want to pay per click. You have total control.
In terms of budget it really comes down to two things;
- How much you have in your marketing budget
- How competetive the keywords you are going for
You can get an idea of the cost of getting a click on the Google Keyword Planner.
Generally I would recommend at least $10 a day as a starting point.
How much is it to have a Google Ads Agency set up my campaign
For initial set-up of a Google Ads campaign you are looking at $595. This includes your keyword research, campaign set-up and first month monitoring.
Ongoing monitoring is $295 per month.
Can I run Google Ads myself
You sure can! Just do a bit of research first as many people start with a Smart Campaign and end up struggling to get their campaign showing for their keywords.
What we suggest is getting help with your first campaign and if you want to take control get some coaching so you know how to monitor your campaigns.